PROED 802 - Strategic Planning

This course will focus on teaching you how to determine what is most important by understanding the organization's big picture, then coordinating all development efforts with the mission and organizational strategic plan in mind. Through creation of tasks and priorities you will learn to track progress toward and evaluate your fundraising goals. The nuts and bolts of this class will examine how fundraising planning includes Marketing/Communications, Donors, Suspects, Prospects and Friends, Tracking and Evaluating Donors, and Board Responsibilities. For additional courses related to this topic, please visit the Professional Education Certificate Programs page.