Course Detail
Units:
3.0
Course Components:
Lecture
Enrollment Information
Enrollment Requirement:
Prerequisites: "C-" or better in PRT 5395.
Description
This course examines the quantitative and analytical techniques used in commercial recreation, tourism, and hospitality enterprise planning and management. Students development of a feasibility study, which includes conceptualization, regulatory analysis, market analysis, location analysis, financial analysis, and recommended strategy.