Departmental Advisors
Undergraduate Studies Office
801-581-7853
SFEBB 1120
Ph.D. Program
Lari Frandsen 801-581-8625
Departmental Notes
Management 1010 is now listed as BUS 1010. All business students and all business minor students are required to take this class. BUS 1010 satisfies a general education BF requirement. MKTG 3020 is now listed as MKTG 4020. MKTG 3450 is now listed as MKTG 4450.
For course descriptions and pre-requisite information click on the subject column next to the appropriate catalog number.
THIS DEPARTMENT ENFORCES UNDERGRADUATE PREREQUISITES. Please note that the registration system may not factor in transfer work when determining if prerequisites have been met. If you are unable to register for a course and think you have met the prerequisite(s), please contact an advisor from this department to inquire about obtaining a permission code. You may be administratively dropped from a course if the prerequisite has not been met.
Attention: Classroom assignments may change between the time you
register and when classes begin. Please check your class schedule for the latest classroom location
information before attending class.
MKTG 2310 - 001 Digital Internet Mktg
Apply here and connect your degree with technology. https://eccles.qualtrics.com/jfe/form/SV_bvaECCT4ojw3TuJ The course fee covers digital course materials through the Inclusive Access program. Students may request to opt out here: https://portal.verba.io/utah/login
MKTG 2310 - 001 Digital Internet Mktg
- Class Number: 14910
- Instructor: PASSEY, TONY
- Component: Lecture
- Type: In Person
- Units: 3.0
- Wait List: No
- Fees: $41.99
- Seats Available: 15
Apply here and connect your degree with technology. https://eccles.qualtrics.com/jfe/form/SV_bvaECCT4ojw3TuJ The course fee covers digital course materials through the Inclusive Access program. Students may request to opt out here: https://portal.verba.io/utah/login
MKTG 3000 - 002 Marketing Vision
For non-Business majors only.
MKTG 3000 - 002 Marketing Vision
- Class Number: 14913
- Instructor: CHAPPELL, SHAWN
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Fees: $106.86
- Seats Available: 2
For non-Business majors only.
MKTG 4020 - 001 Marketing Management
MKTG 4020 - 001 Marketing Management
- Class Number: 11746
- Instructor: JAYARAJ, JACK
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Seats Available: 4
MKTG 4310 - 001 Digital MKTG & Analytic
The course fee covers digital course materials through the Inclusive Access program. Students may request to opt out here: https://portal.verba.io/utah/login
MKTG 4310 - 001 Digital MKTG & Analytic
- Class Number: 7350
- Instructor: PASSEY, TONY
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Fees: $41.99
- Seats Available: 22
The course fee covers digital course materials through the Inclusive Access program. Students may request to opt out here: https://portal.verba.io/utah/login
MKTG 4450 - 001 Marketing Research
MKTG 4450 - 001 Marketing Research
- Class Number: 1091
- Instructor: BANKER, SACHIN
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Seats Available: -1
MKTG 4450 - 002 Marketing Research
MKTG 4450 - 002 Marketing Research
- Class Number: 15755
- Instructor: BANKER, SACHIN
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Seats Available: 1
MKTG 4450 - 003 Marketing Research
MKTG 4450 - 003 Marketing Research
- Class Number: 14916
- Instructor: BANKER, SACHIN
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Seats Available: -1
MKTG 4500 - 001 Intro To Advertising
MKTG 4500 - 001 Intro To Advertising
- Class Number: 19228
- Instructor: MUKAI, KEVIN
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: No
- Fees: $106.86
- Seats Available: 30
MKTG 4510 - 001 Advertising Management
MKTG 4510 - 001 Advertising Management
- Class Number: 18097
- Instructor: HOWE, DAVID
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Seats Available: 2
MKTG 4520 - 001 Advertising Creative
The course fee covers digital course materials through the Inclusive Access program. Students may request to opt out here: https://portal.verba.io/utah/login
MKTG 4520 - 001 Advertising Creative
- Class Number: 16258
- Instructor: Oakley, Bill
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Fees: $17.65
- Seats Available: 1
The course fee covers digital course materials through the Inclusive Access program. Students may request to opt out here: https://portal.verba.io/utah/login
MKTG 4520 - 002 Advertising Creative
The course fee covers digital course materials through the Inclusive Access program. Students may request to opt out here: https://portal.verba.io/utah/login
MKTG 4520 - 002 Advertising Creative
- Class Number: 10080
- Instructor: Oakley, Bill
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Fees: $17.65
- Seats Available: 0
The course fee covers digital course materials through the Inclusive Access program. Students may request to opt out here: https://portal.verba.io/utah/login
MKTG 4530 - 001 AdThing Experience
This course will meet in Union 321. Please contact Bill Oakley (Bill.Oakley@Eccles.Utah.edu) if interested in this course. There will be an application process for enrollment.
MKTG 4530 - 001 AdThing Experience
- Class Number: 19442
- Instructor: Oakley, Bill
- Component: Lecture
- Type: In Person
- Units: 1.0
- Requisites: Yes
- Wait List: No
- Seats Available: 14
This course will meet in Union 321. Please contact Bill Oakley (Bill.Oakley@Eccles.Utah.edu) if interested in this course. There will be an application process for enrollment.
MKTG 4600 - 001 Marketing Analytics
MKTG 4600 - 001 Marketing Analytics
- Class Number: 14909
- Instructor: GU, TIANYU
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Seats Available: 5
MKTG 4700 - 002 Entrepreneurial Mktg
MKTG 4700 - 002 Entrepreneurial Mktg
- Class Number: 18095
- Instructor: DAVIS, JEFF
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Fees: $85.15
- Seats Available: 2
MKTG 4720 - 002 Personal Selling
MKTG 4720 - 002 Personal Selling
- Class Number: 14914
- Instructor: Seninger, Glenn
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Seats Available: 2
MKTG 4760 - 001 Sales Technology
MKTG 4760 - 001 Sales Technology
- Class Number: 14912
- Instructor: ADAMSON-SCHWISOW, RITA
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Seats Available: 5
MKTG 4810 - 001 Brand Management
This is an online course, which does not have a specific meeting time or location throughout the semester. For additional information, please visit https://online.utah.edu/about-online-learning/
MKTG 4810 - 001 Brand Management
- Class Number: 14911
- Instructor: Thomas, Andrea B
- Component: Seminar
- Type: Online
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Fees: $59.95
- Seats Available: 0
This is an online course, which does not have a specific meeting time or location throughout the semester. For additional information, please visit https://online.utah.edu/about-online-learning/
MKTG 4840 - 003 International Marketing
MKTG 4840 - 003 International Marketing
- Class Number: 15274
- Instructor: ADAMSON-SCHWISOW, RITA
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: No
- Fees: $106.86
- Seats Available: 15
MKTG 4840 - 004 International Marketing
MKTG 4840 - 004 International Marketing
- Class Number: 15273
- Instructor: ADAMSON-SCHWISOW, RITA
- Component: Lecture
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: No
- Fees: $106.86
- Seats Available: 3
MKTG 4880 - 001 Marketing Internship
Application for an Internship must be submitted. See http://www.business.utah.edu/page/marketing-internship for details
MKTG 4880 - 001 Marketing Internship
- Class Number: 3014
- Instructor: DOWLING, PAUL
- Component: Practicum
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: No
- Seats Available: 9
Application for an Internship must be submitted. See http://www.business.utah.edu/page/marketing-internship for details
MKTG 5000 - 090 Marketing Management
This is an online course, which does not have a specific meeting time or location throughout the semester. For additional information, please visit https://online.utah.edu/about-online-learning/ . The course fee covers digital course materials through the Inclusive Access program. Students may request to opt out here: https://portal.verba.io/utah/login
MKTG 5000 - 090 Marketing Management
- Class Number: 8708
- Instructor: DOWLING, PAUL
- Component: Lecture
- Type: Online
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Fees: $105.71
- Seats Available: 13
This is an online course, which does not have a specific meeting time or location throughout the semester. For additional information, please visit https://online.utah.edu/about-online-learning/ . The course fee covers digital course materials through the Inclusive Access program. Students may request to opt out here: https://portal.verba.io/utah/login
MKTG 6487 - 001 Intro to Bus Analytics
Session I. Class meets Jan. 12, 19, 26; Feb. 2, 9. Department consent required. Submit this form to request a seat: https://eccles.qualtrics.com/jfe/form/SV_cvWrbmZnxljU3LE. To determine the last day to drop this miscellaneous course, see https://eccles.qualtrics.com/jfe/form/SV_8zTUIvPrzihQn1I
MKTG 6487 - 001 Intro to Bus Analytics
- Class Number: 15537
- Instructor: PUGSLEY, STANFORD
- Component: Lecture
- Type: In Person
- Units: 1.5
- Requisites: Yes
- Wait List: No
- Seats Available: 8
Session I. Class meets Jan. 12, 19, 26; Feb. 2, 9. Department consent required. Submit this form to request a seat: https://eccles.qualtrics.com/jfe/form/SV_cvWrbmZnxljU3LE. To determine the last day to drop this miscellaneous course, see https://eccles.qualtrics.com/jfe/form/SV_8zTUIvPrzihQn1I
MKTG 6487 - 090 Intro to Bus Analytics
Session I. Class meets Jan. 9-Feb. 12. Department consent required. Submit this form to request a seat: https://eccles.qualtrics.com/jfe/form/SV_8zTUIvPrzihQn1I. To determine the last day to drop this miscellaneous course, see http://registrar.utah.edu/handbook/miscellaneous.php. This is an online course, which does not meet in-class. For additional information, please visit http://uonline.utah.edu or call (801) 585-5959.
MKTG 6487 - 090 Intro to Bus Analytics
- Class Number: 15536
- Instructor: WEBB, JEFF
- Component: Lecture
- Type: Online
- Units: 1.5
- Requisites: Yes
- Wait List: Yes
- Seats Available: 2
Session I. Class meets Jan. 9-Feb. 12. Department consent required. Submit this form to request a seat: https://eccles.qualtrics.com/jfe/form/SV_8zTUIvPrzihQn1I. To determine the last day to drop this miscellaneous course, see http://registrar.utah.edu/handbook/miscellaneous.php. This is an online course, which does not meet in-class. For additional information, please visit http://uonline.utah.edu or call (801) 585-5959.
MKTG 6770 - 090 Consumer Behavior
MKTG 6770 - 090 Consumer Behavior
- Class Number: 18094
- Instructor: VANEPPS, ERIC
- Component: Lecture
- Type: Online
- Units: 3.0
- Requisites: Yes
- Wait List: Yes
- Seats Available: 8
MKTG 6910 - 001 Machine Learning for Business
The goal of this course is to understand how business research can benefit from machine learning methods. The seminar will expose students to the recent findings in business and social science as well as computational algorithms. Discussion will revolve around how methods can be applied to answer research and applied questions. Topics will include research in business, social science, and machine learning methods such as natural language processing, interpretable AI, causal models, image analysis, and generative models.
MKTG 6910 - 001 Machine Learning for Business
- Class Number: 18947
- Instructor: MISHRA, ARUL
- Component: Special Topics
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: No
- Seats Available: 9
The goal of this course is to understand how business research can benefit from machine learning methods. The seminar will expose students to the recent findings in business and social science as well as computational algorithms. Discussion will revolve around how methods can be applied to answer research and applied questions. Topics will include research in business, social science, and machine learning methods such as natural language processing, interpretable AI, causal models, image analysis, and generative models.
MKTG 7880 - 001 Machine Learning
MKTG 7880 - 001 Machine Learning
- Class Number: 16066
- Instructor: MISHRA, ARUL
- Component: Seminar
- Type: In Person
- Units: 3.0
- Requisites: Yes
- Wait List: No
- Seats Available: 5
MKTG 7910 - 001 Special Study
MKTG 7910 - 001 Special Study
- Class Number: 2619
- Instructor: MISHRA, ARUL
- Component: Independent Study
- Type: In Person
- Units: 1.0 - 9.0
- Requisites: Yes
- Wait List: No
- Seats Available: 5
MKTG 7910 - 002 Special Study
MKTG 7910 - 002 Special Study
- Class Number: 14908
- Instructor: CARSON, STEPHEN
- Component: Independent Study
- Type: In Person
- Units: 1.0 - 9.0
- Requisites: Yes
- Wait List: No
- Seats Available: 5
MKTG 7970 - 001 Thesis Research-Ph D
MKTG 7970 - 001 Thesis Research-Ph D
- Class Number: 2940
- Instructor: MISHRA, ARUL
- Component: Thesis Research
- Type: In Person
- Units: 1.0 - 9.0
- Requisites: Yes
- Wait List: No
- Seats Available: 5
MKTG 7970 - 002 Thesis Research-Ph D
MKTG 7970 - 002 Thesis Research-Ph D
- Class Number: 13999
- Instructor: CARSON, STEPHEN
- Component: Thesis Research
- Type: In Person
- Units: 1.0 - 9.0
- Requisites: Yes
- Wait List: No
- Seats Available: 4
MKTG 7980 - 001 Faculty Consultation
MKTG 7980 - 001 Faculty Consultation
- Class Number: 2332
- Instructor: MISHRA, ARUL
- Component: Independent Study
- Type: In Person
- Units: 1.0 - 9.0
- Requisites: Yes
- Wait List: No
- Seats Available: 5
MKTG 7990 - 001 Cont Reg-Ph D
MKTG 7990 - 001 Cont Reg-Ph D
- Class Number: 7428
- Instructor: CARSON, STEPHEN
- Component: Continuing Registration
- Type: In Person
- Units: 0.0
- Requisites: Yes
- Wait List: No
- Seats Available: 5