Course Detail
Units:
3.0
Course Components:
Seminar
Enrollment Information
Enrollment Requirement:
Prerequisite: PRT 3440, 3700, 5395 and one of ACCTG 2620 or PRT 3203 and one of MKTG 1310 or 3010 or PRT 3211 as well as computer competency..
Requirement Designation:
Quantitative Intensive BS
Description
This course examines the quantitative and analytical techniques used in commercial recreation, tourism, and hospitality enterprise planning and management. Students development of a feasibility study, which includes conceptualization, regulatory analysis, market analysis, location analysis, financial analysis, and recommended strategy.