Course Detail
Units:
4.0
Course Components:
Lecture
Enrollment Information
Enrollment Requirement:
Prerequisites: PRT 3100 AND PRT 3320.
Description
This course examines the parks, recreation, and tourism field from an entrepreneurial perspective. This includes aspects of developing a business plan for specific enterprises, including trends, operations, promotion, and programs. Special attention is given to entrepreneurial approaches and an assessment of future opportunities.