IS 4495 - Business Strategy and Artificial Intelligence

This course explores artificial intelligence (AI) in modern information systems, covering data science, machine learning, natural language processing, and other AI types. Students learn how AI enhances business processes and decision-making through a blend of theory and hands-on projects with leading AI tools, providing real-world application experience.The course emphasizes key aspects of successful AI implementation, including AI-enabled business strategies, project management, and societal impacts. Students will learn strategic frameworks like the Strategy Diamond and Blue Ocean Strategy to align AI projects with corporate goals. Designed for those aiming to integrate AI into business strategy, this course empowers students to drive innovation and competitive advantage.